Being Seen

I’d been wondering whether anyone on our company’s Board of Directors knew who I was. I know a couple but it turns out most didn’t. But just before the last board meeting I ran into a director that I’m sure I had never been introduced to. He said, “Hi Howard” as we passed.

The only thing I can think of is that he must have recognized me from my avatar. I don’t remember now what I had worn when I had briefly participated in previous meeting. It could have been a photo- or video-faced “Lego man” or it could have been a custom avatar.
<%image(20090530-howard-lego.jpg|227|261|Video-faced Simple Avatar)%><%image(20090530-howard-jake.jpg|227|261|Custom Business)%><%image(20090530-howard-john.jpg|227|261|Custom Casual)%>

I haven’t been very interested in avatar appearance, but I guess there is value in having people build some personal familiarity without physically meeting. I don’t want cold-calls via virtual worlds, but I suppose that a scheduled virtual meeting or happenstance encounter in a virtual reception builds a stronger tie than email or telephone. I wonder how that will play out for sales and relationship-building in the future.

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