On Writing

I’ve been bumming about my postings (or lack) lately. I want to write about cool possibilities and what they might mean, but most of what I do can’t be talked about until it is released. It seems like it shouldn’t matter whether you write about what you’re doing versus what you’ve done, but I think it does. I feel like everything I write about the latest cool thing my colleagues or I did ends up sounding like an ad. Not an effective and entertaining thing, but just that it sounds like I’m trying to sell something.

Sorry about that. As far as I am aware, I write to sort out ideas. I was taught that if I can’t name something or talk about it effectively, then I don’t understand it. And I write to to document my journey. In both cases, I should be discussing work in progress. But even the entries I made while working at the University of Wisconsin all seem to be about actual working results, rather than projects that I was still designing. And I’m not sure why, but it feels like the out-of-sync aspect is getting worse. There is a commercial relevance. For example, way more than a year ago I had been very happy when a new reader told me what a delight it was to find my blog, and he offered some interesting comments. But it turns out that this fellow was from a ginormous company that is now a (hopefully) happy repeat customer. While I don’t clear anything I write with anyone at work, I can’t pretend that I am unaware of any potential commercial impact. Not sure what to about all that.

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One Comment

  1. John says:

    Hey Bro,

    Don’t apologize!

    I think what you write about is intriguing, and it doesn’t bother me that some of what you’re working on is embargoed, so there’s a time lag between when you think of something and when you write about it. That gives the ideas time to percolate.

    About the commercial implications, believe me, I’m all in favor of commerce! Let’s have some more of it.

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